Mcdonalds X Hypebeast

Digital

Mcdonalds X Hypebeast

We brought back a 90's Web experience for the Collector's Meal national campaign.

Roles

  1. Design Direction

    Devon Kasarjian

  2. Creative

    Adrian Yu

  3. Web Design

    Devon Kasarjian & Monet Fukawa

  4. Web Development

    Owls Department & Arvin Leeuwis

The Project

We brought back McDonald’s collectible cups through an interactive digital throwback. Set in a 90s bedroom captured on medium format film, the experience mixes nostalgic visuals with fast, fluid 3D and cinematic transitions to make the past feel present.