IISE
Branding
IISE
A futuristic visual identity for a Korean streetwear brand.
The Project
Our friends at IISE entrusted us with a full brand overhaul, from reimagining logos and design language to developing a new lookbook, film, content, packaging, website, and more. Collaborating between Seoul and New York, we crafted a rich, immersive narrative that redefined IISE’s world through layered storytelling and design.
Roles
- Creative Direction
Adrian Yu & Devon Kasarjian
- Design Direction
Devon Kasarjian
- Art Direciton
- Design
- Web Design
Devon Kasarjian
- Develpment
- Photography
Adrian Yu
- Retouching
Tom Keelan